That’s what I keep telling my team every day.

At the cost of sounding like my overzealous uncle who swears that drinking warm water cures everything, I repeat this mantra – ‘over communicate’.

Because over-communication is the antidote to all corporate malice.

How, you ask?

– The brief isn’t clear? Talk. Be curious. Over communicate.

– You feel your work isn’t getting recognised? Talk about it. Evangelise it.

– You think the deck on ‘Social Insights of Rat Overpopulation’ can be done better? Great! Don’t hoard your insights. Share them. Maybe even the imaginary rats will thank you.

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